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The psychology of why sports fans see their teams as extensions of themselves
The Washington Post: Two weeks ago, a man who earns his living by chasing other men in pursuit of a leather prolate spheroid handed a team staffer a football that felt soft. The staffer reported
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Brain Science: The Patriots Will Forget Deflategate
TIME: Distraction: it might be the most needlessly analyzed term in all of sports. Especially over the last year or so. Jason Collins signs with the Nets: will the first openly gay player in the
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Puppy vs. puppy: Tail of Super Bowl ads
USA Today: The Super Bowl is fast-evolving into a Puppy Bowl of marketing. Two of the game’s biggest advertisers — Anheuser-Busch and GoDaddy — will feature golden retriever puppies as stars in their upcoming Super
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The Science of Hate in College Football
The Wall Street Journal: In college football, where fans of opposing teams can’t agree on much of anything, they do share one opinion: There is no such thing as a boring rivalry. Rivalry games make
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The Surprising Problem of Too Much Talent
Scientific American: Whether you’re the owner of the Dallas Cowboys or captain of the playground dodge ball team, the goal in picking players is the same: Get the top talent. Hearts have been broken, allegiances
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High School Athletes Gain Lifetime Benefits
The New York Times: Ask a group of healthy college students in their 20s if they know what they had for lunch three days ago and you’re not likely to see many hands go up.