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For women, sex in ads may not sell
The Globe and Mail: That’s the message researchers are drawing from a new study, published in the journal Psychological Science, which demonstrates women’s negative reactions toward advertising that uses sexual imagery. “Just a quick exposure
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Women Hate Sexy Ads, Unless They’re for Something Expensive
TIME: Women are turned off by sexually explicit images in advertisements. Unless, that is, the item being advertised is very precious. And valuable. And rare. Like, maybe, a once a year type gift. At least
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Women Find Sexually Explicit Ads Unappealing — Unless the Price Is Right
Sexual imagery is often used in magazine and TV ads, presumably to help entice buyers to purchase a new product. But new research suggests that women tend to find ads with sexual imagery off-putting, unless
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New Research From Psychological Science
Read about the latest research published in Psychological Science: The Interactive Effect of Anger and Disgust on Moral Outrage and Judgments Jessica M. Salerno and Liana C. Peter-Hagene Although most people are familiar with the feeling
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This Just In: Study Shows Songs About Sex Are Hot Sellers
The New York Times: Psychologists sometimes have a way of proving what you always suspected was true. A recent study of popular song lyrics done at the State University of New York in Albany shows not
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In Birds, Expecting to Mate Leads to Higher Fertilization Rates
From an evolutionary perspective, the primary task of an organism is to pass along its genes to future generations. Such genetic transmission is usually assumed to be instinctive. However, a new study shows that species
