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iPhone-Addicted Lego Lover Seeks Same For Fun, Romance, Brand Worship
Fast Company: A few years back, the results of a study conducted to determine if brand exposure motivates behavior was published in the Journal of Consumer Research. The researchers determined that when primed with the
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A Divine Way to Resist Temptation
The Wall Street Journal: I was raised in a kosher household. Though I never fully understood why I couldn’t eat cheeseburgers or pepperoni pizza—the theology still confuses me—I quickly learned to follow the rules. At
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Brain Stores Objects by Color, Too
How do we know what a lemon is, or a baseball? “Theories that explain how our brains store knowledge say that similar knowledge is stored in similar places. So things that are related – in
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I Think, Therefore I Exercise: Philosophy and Health
Researchers investigate how dualists, who view the body as separate and independent from the mind, tend to see their bodies and, specifically, their fitness and health.
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Throwing Light on the Dark Side
Huffington Post: Long ago, in a galaxy far, far away, there may have been someone who had not heard of “the dark side.” But I seriously doubt it. Whether you are a Star Wars aficionado
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Color It Relevant
When searching for a book, the color of the cover matters a lot. Sure, you might know the title, but locating “that book with the red cover and white letters on the shelf” is easier
