-
How One British Isle Persuaded Its Citizens to Get Vaccinated
When you need to engage and persuade people on an issue or topic that matters deeply to them, it’s natural to leverage logic and reason as a way of ensuring your message is heard. However
-
These are the Text Messages That Get People to Take Vaccines
More than 169 million Americans have received one or both doses of a coronavirus vaccine, but demand is falling off rapidly. Doses administered peaked at an average of 3.3 million per day in mid-April but are now down to
-
Design Systems with Your Most Vulnerable Users in Mind
Across the United States, millions of people are now eligible to get a Covid vaccine. However, the signup process is often unnecessarily complex. New York City’s NYC Healthy sign-up portal, for example, included as many
-
How Elvis Got Americans to Accept the Polio Vaccine
APS Member/Author: Hal Hershfield In late 1956, Elvis Presley was on the precipice of global stardom. “Heartbreak Hotel” had reached number one on the charts earlier that year and Love Me Tender, his debut film
-
A Quarter of Canadians Don’t Want The COVID-19 Vaccine. We Asked The Experts Why
After the COVID-19 pandemic tossed the world into chaos, the light at the end of the tunnel was the announcement that major pharmaceutical companies had vaccines in development. Two vaccines, made by Pfizer-BioNTech and Moderna
-
The Best Evidence for How to Overcome COVID Vaccine Fears
Operation Warp Speed has certainly lived up to its name. The arrival of the first coronavirus vaccines less than a year after the pandemic began blew away the previous development record of four years, which
