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Dangling Millions of Dollars to Coax People to get Vaccinated isn’t the Worst Idea
At first, getting vaccinated against COVID-19 seemed like enough of a reward. You got the satisfaction of protecting your health and that of the people around you, plus the knowledge that soon you would be
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Commentary: Gavin Newsom’s wheel of vaccine fortune: When a game show is as good a metaphor as any
Our perceptions of risk, as many insurance adjusters and sports teams with comfortable leads know, could be better. Academics study this. For a 2013 Assn. for Psychological Science paper, 101 college students, in exchange for extra
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How One British Isle Persuaded Its Citizens to Get Vaccinated
When you need to engage and persuade people on an issue or topic that matters deeply to them, it’s natural to leverage logic and reason as a way of ensuring your message is heard. However
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These are the Text Messages That Get People to Take Vaccines
More than 169 million Americans have received one or both doses of a coronavirus vaccine, but demand is falling off rapidly. Doses administered peaked at an average of 3.3 million per day in mid-April but are now down to
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What Happens When Americans Can Finally Exhale
This time last year, the United States seemed stuck on a COVID-19 plateau. Although 1,300 Americans were dying from the disease every day, states had begun to reopen in a patchwork fashion, and an anxious nation
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How to Turn Down the Noise That Mars Our Decision-Making
A friend of mine was suffering such severe back pain that it was difficult for him to walk or stand. He consulted three doctors about the best course of treatment. The first was adamant that