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Why You Bought That Ugly Sweater
The Atlantic: There is a science to every sale. Among other findings of interest to retailers, researchers have shown that customers are drawn to items sitting on the middle of a shelf, as opposed to
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Examining the Mechanics of Different Types of Choice
Have you ever noticed your attention gravitating toward the first or last item on a menu, or toward the centrally placed items on a grocery store shelf? Why does placement influence our choices and decisions?
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The Arithmetic of Compassion
The New York Times: WE all can relate to the saying “One death is a tragedy; a million deaths is a statistic.” Our sympathy for suffering and loss declines precipitously when we are presented with
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Sodium Warnings Are a Nice Idea, Which Is Why It’s Too Bad They’re Probably Useless
New York Magazine: Should you find yourself at a New York City location of a chain restaurant this week, you will find something new on the menu: menacing little black triangles, each encasing a white
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Virtue, Vice, and the U.S. Senate
NPR: To Aristotle, the ideal politician was a person of high virtue, one of the best and most capable members of society. Though Machiavelli also used the word “virtue” to describe his own ideal, he obviously
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Changing the Climate on Climate Change
A team of scientists highlight evidence-based “best practice” insights that stand to improve public policy and decision making on climate change.
