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2012 SCP Winter Conference
The 2012 Society for Consumer Psychology Winter Conference takes place February 16-18 at the Four Seasons hotel in Las Vegas, Nevada. For more information visit: http://www.chilleesys.com/scp/Public/index.aspx
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Save the world – but nick a bit of it for yourself
Times Higher Education: If you have ever felt the urge to mug an old lady after buying a package of eco-friendly soap powder, you may not be alone. According to social science publisher Sage’s most
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Jean therapy
The Jordan Times: The happiness index of nations acts as a barometer of how successful they are. What makes people happy and keeps them in a cheerful state is not necessarily wealth. Close family ties
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Brand-conscious consumers see brand failure as a threat to their self-image
The Economic Times: WASHINGTON: A new study by a University of Illinois marketing expert has indicated that consumers with close ties to a brand respond to negative information about the beloved brand as they do
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The Culture of Coffee Drinkers
Scientific American: The idea of the morning person aside, morning commuters seem to fall into one of two categories: the Caffeinated and the Un-caffeinated—the latter category being those who intend to consume coffee, but haven’t
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New report suggests coffee should be sold with a warning
BBC News: A new study published in the journal Personality and Individual Differences suggests that coffee should come with a health warning. Professor Simon Crowe led the team that looked into the effects of coffee
