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Drinking With Your Eyes: How Wine Labels Trick Us Into Buying
NPR: We’re all guilty of it. Even if we don’t want to admit it, we’ve all been suckered into grabbing a bottle of wine off the grocery store shelf just because of what’s on the
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Food Is Tastier When Part of a Ritual
Scientific American: Food can taste better when you’re really hungry. Now a study reveals another condition that can enhance the flavor of a meal: when it’s part of a ritual. Scientists asked volunteers to eat
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People Prefer Products That Help Them ‘Save Face’ in Embarrassing Moments
People who are feeling embarrassed are more likely to choose items, such as sunglasses or ‘restorative’ lotion, that hide or ‘repair’ the face, according to new research published in Psychological Science, a journal of the Association
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Rituals Make Our Food More Flavorful
The New York Times: Do you always fold a New York slice in all its oily glory? Is a whole lobster best relished in this order: legs, claws then succulent tail? Do you eat Oreos
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Singing ‘Happy Birthday’ makes the cake taste better
NBC: It’s your birthday! You hate attention. But you do love cake. So before you stuff your gullet with red velvet deliciousness, you’d better suffer through the annual off-key embarrassment of everyone singing “Happy Birthday”
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Cibo più gustoso grazie ai rituali (Food is tastier thanks to rituals)
La Stampa: Cappellini, trombette, stelle filanti e canti a squarciagola. Sono questi gli elementi che caratterizzano la buona riuscita di una festa. Quando si tratta di un compleanno, poi, si aggiunge il momento magico dello
