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Can Personality Traits Predict Who Chokes Under Pressure?
Feeling pressure may impair performance for people who score high on measures of neuroticism, a study has found.
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A clever tweak to how apples are sold is making everyone eat more of them
The Washington Post: Three years ago, a group of researchers at Cornell University’s Food and Brand Lab had a hunch. They knew that many of apples being served to kids as part of the National School Lunch Program were ending
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With Food, Similar Substitutes Are Less Satisfying
While people tend to prefer the food option that’s most similar to the item they can’t have, they’re likely to be more satisfied with the option that diverges a bit.
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Choice May Sometimes Be A Cognitive Illusion
We may believe that we’re making decisions consciously when the decisions have actually already been made, results from two studies show.
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New Research From Psychological Science
Read about the latest research published in Psychological Science: Opportunity Cost Neglect Attenuates the Effect of Choices on Preferences Adam Eric Greenberg and Stephen A. Spiller When someone makes a decision, the cost of not choosing
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Why You Bought That Ugly Sweater
The Atlantic: There is a science to every sale. Among other findings of interest to retailers, researchers have shown that customers are drawn to items sitting on the middle of a shelf, as opposed to
