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Is Difficult Better? Study Reveals We Tend to Ignore Simple Items While Pursuing Goals
Try the following experiment with two young children. To one child, hold a toy out just beyond their grasp and watch them bounce all over the place trying to reach it. With the second child
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If It’s Hard to Say, It Must be Risky
We all have different criteria for what we consider risky. However, numerous studies have suggested that we tend to perceive familiar products and activities as being less risky and hazardous than unfamiliar ones. If something
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Study Indicates How We Maintain Visual Details In Short Term Memory
Working memory (also known as short term memory) is our ability to keep a small amount of information active in our mind. This is useful for information we need to know on-the-fly, such as a
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The Liberating Effects of Losing Control
Self-control is one of our most cherished values. We applaud those with the discipline to regulate their appetites and actions, and we try hard to instill this virtue in our children. We celebrate the power
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Study shows males are more tolerant of same-sex peers
Women have traditionally been viewed as being more social and cooperative than men. However, there is recent evidence that this may not be the case. In fact, studies have shown that men maintain larger social
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Born to be Wild? Thrill-Seeking Behavior May Be Based in the Brain
Sky diving and base jumping are not for everyone. However, for certain people, the more risk and adrenaline involved in an activity, the better! What draws some people to daredevil behavior while others shy away
