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Small “Neural Focus Groups” Predict Anti-Smoking Ad Campaign Success
Brain scans of a small group of people can predict the actions of entire populations, according to a new study by researchers from the University of Michigan, the University of Oregon and the University of
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Using a Foreign Language Helps Decision-Making
If you think that decisions are based only on the evidence presented, think again. In fact, think about the question in a different language, assessing the risks inherent in making decisions. Your reactions may be
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Does Being Black Make Leadership Easier For Women?
Forbes: Black women in leadership roles are judged less harshly for behaving assertively than are white women or black men, says a new study by three academics. The researchers asked 84 online participants (none black
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That Impulsive, Moody Preschooler May Grow Up to Be a Problem Gambler
Give me the child at 3 and I will give you the adult compulsive gambler. That is the striking finding of a new study in Psychological Science, a journal published by the Association for Psychological
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Does being needy in a relationship make you feel colder?
Yahoo! Canada: The next time you reach for that warm sweater, or pine for some hot comfort food, you might wonder whether you suffer from attachment anxiety. In a report called “Warm Thoughts: Attachment Anxiety
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Tromper son cerveau pour être meilleur au golf
Le Figaro: Des chercheurs américains en sciences cognitives ont découvert un étrange effet de perception qui peut être utile au golf. Il suffit d’imaginer que le trou sur le green est plus large qu’il ne
