From: TIME
Why You Forget Names Immediately—And How to Remember Them
August 8, 2018
Of all the social gaffes, none is perhaps more common than meeting a new person, exchanging names and promptly forgetting theirs — forcing you to either swallow your pride and ask again, or languish in uncertainty forever.
Why do we keep making this mistake? There are a few potential explanations, says Charan Ranganath, the director of the Memory and Plasticity Program at the University of California, Davis.
Read the whole story (subscription may be required): TIME
More of our Members in the Media >
APS regularly opens certain online articles for discussion on our website. Effective February 2021, you must be a logged-in APS member to post comments. By posting a comment, you agree to our Community Guidelines and the display of your profile information, including your name and affiliation. Any opinions, findings, conclusions, or recommendations present in article comments are those of the writers and do not necessarily reflect the views of APS or the article’s author. For more information, please see our Community Guidelines.
Please login with your APS account to comment.