From: Harvard Business Review
When Saying Something Nice Is the Only Way to Change Someone’s Mind
October 27, 2016
Harvard Business Review:
Dan Kahan, who runs the Cultural Cognition Project at Yale, also studies this phenomenon and suggests that the only way forward is a kind of “disentanglement.” Cultural Cognition is a way of mapping humans on a big grid of beliefs and worldviews. When some outsider point of view challenges your worldview, you reject it immediately. It is only when you can disentangle the evidence from the identity you may make headway.
Read the whole story: Harvard Business Review
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