From: NPR Science Friday
What’s in a Label?
April 10, 2013
NPR Science Friday:
On this week’s show we’re talking with Adam Alter, assistant professor of marketing and psychology at NYU’s Stern School of Business and author of the new book Drunk Tank Pink: And Other Unexpected Forces That Shape How We Think, Feel, and Behave.
In his book, Alter presents a wide breadth of research showing how forces we aren’t aware of can shape our thoughts and behaviors. In the chapter called “Labels,” Alter describes a set of experiments done by researchers at Stanford University who were trying to determine whether labeling someone as “black” or “white” affected perception of the person.
Read the whole story: NPR Science Friday
More of our Members in the Media >
APS regularly opens certain online articles for discussion on our website. Effective February 2021, you must be a logged-in APS member to post comments. By posting a comment, you agree to our Community Guidelines and the display of your profile information, including your name and affiliation. Any opinions, findings, conclusions, or recommendations present in article comments are those of the writers and do not necessarily reflect the views of APS or the article’s author. For more information, please see our Community Guidelines.
Please login with your APS account to comment.