The Psychology Behind Bad Gift-Giving: Where Buyers Go Wrong
December 27, 2016
NBC:
As though holiday shopping weren’t nerve-racking enough, there’s yet another factor to stress out about: the prospect of buying a bad gift.
Despite our best intentions, we often end up purchasing gifts that aren’t what recipients want or need. Hey, we’ve all been on the other side of the equation, haven’t we? Just think about the butter warmer and beer hat hiding in your closet.
Well, it’s time for us consumers to take charge and buy our loved ones thing that truly serves them!
Read the whole story: NBC
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