Members in the Media
From: The New York Times

In Iowa, Voting Science at Work

The New York Times:

OF the two winners of the Iowa caucuses, who’s the better behavioral scientist, Ted Cruz or Hillary Clinton? To judge from their campaigns’ respective “get out the vote” efforts, both politicians seem to have studied up on recent research in the field.

Let’s start with Mr. Cruz. His campaign sent a mailer to the homes of Iowans pressuring them to show up to their caucus locations. The mailer noted “low expected voter turnout” in their area, gave them a grade for their past voting participation and disclosed the grades that the campaign had assigned to the recipients’ neighbors.

Read the whole story: The New York Times

More of our Members in the Media >


APS regularly opens certain online articles for discussion on our website. Effective February 2021, you must be a logged-in APS member to post comments. By posting a comment, you agree to our Community Guidelines and the display of your profile information, including your name and affiliation. Any opinions, findings, conclusions, or recommendations present in article comments are those of the writers and do not necessarily reflect the views of APS or the article’s author. For more information, please see our Community Guidelines.

Please login with your APS account to comment.