How ‘Quantum Cognition’ Can Explain Humans’ Irrational Behaviors
September 28, 2015
The Atlantic:
The theory of quantum mechanics earned its stripes by making accurate predictions concerning the behavior of atoms and the tiny particles that make them up. No one quite understands what quantum mechanics means, but it works. That’s its appeal, and so it’s understandable that researchers in other fields might want to borrow the insights of quantum mechanics.
Enter “quantum cognition,” a new theory which suggests that the mathematical principles behind quantum mechanics could be used to better understand another notoriously inexplicable area of study: human behavior.
Read the whole story: The Atlantic
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