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The New Phrenology?
Phrenology was the intellectual rage of 19th century America. Edgar Allan Poe and Walt Whitman each incorporated bits of the popular personality theory into his works, and Herman Melville went so far as to make his most famous narrator, Ishmael, an amateur phrenologist. The essayist Ralph Waldo Emerson was obsessed with the practice, alternating between enthusiasm and fear about phrenology’s deterministic view of the brain and behavior. For those who need a quick refresher, phrenology was the theory that an individual’s personality could be “read” from the shape of his skull.
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The oil spill, the mapmaker heuristic, and me
It’s easy right now to think that the world is coming undone. The BP oil company has singlehandedly devastated the Louisiana coast. Iceland’s Eyjafjallajokull volcano continues to blacken our skies and ground our jets. Terrorists are planting bombs in Times Square. Lacrosse stars are killing other lacrosse stars. Who could blame us for asking: What’s the world coming to? In times like these, I turn to the mapmaker heuristic. That’s just a clever name for the brain’s deep-wired sense of psychological distance. The way we see events in our world depends a lot on how near or far away they are—actually and emotionally.
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Copycats and Culture
Young kids have to figure out everything about the adult world. Think about it: They have no innate understanding of how to get peanut butter out of a jar, or how to switch to the cartoon channel, or how to tie a shoe. So they figure these things out mostly by watching others very closely—and aping what they see. Well, not aping exactly. Apes imitate too, but they focus on the goal rather than the drill. Kids are high-fidelity copycats, precisely mimicking every adult action, including arbitrary and irrelevant and counterproductive actions.
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The ignorant and the furious: video and catharsis
The Greek philosopher Aristotle had many original and enduring ideas, but he didn’t get everything right. One idea that’s been pretty much debunked by modern psychology is catharsis. Catharsis is the notion that we can purge our negative emotions by acting them out or witnessing them in our arts and entertainment—and that such purging is a healthy thing to do. Not true. Indeed there is evidence that indulging our anger and aggression can increase—not decrease—those destructive emotions. Even so, a lot of people still believe in catharsis. They believe that pummeling punching bags and watching Fight Club and cursing at the universe is cleansing.
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"I feel your disease"
Make no mistake. Flu season isn’t over. I was in my doc’s office the other day for something routine, and he’s still pushing the H1N1 vaccine. I don’t know why the other patients were in the waiting room, but I do know a few of them were sniffling and sneezing. There was a video on the TV about the importance of hand washing during flu season, to prevent the spread of germs. My throat started to feel a little sore. I’m fine. I apparently escaped without exposure to anything sickening. But my mind was on high alert the entire time I was there. Such waiting room vigilance is not unusual, and indeed has long been recognized as a kind of behavioral immune system.
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The ironic power of stereotype
Brent Staples is an editorial writer for the New York Times and a University of Chicago-trained psychologist. He is also African-American, and back in the 70s, when he was doing his graduate studies, he discovered that he could threaten white people simply by walking down the streets of his Hyde Park neighborhood. When white couples saw him coming, especially at night, they would lock arms, stop all conversation, and stare straight ahead. Sometimes they would cross to the other side of the street. The white Chicagoans were obviously being influenced by the stereotype of the dangerous young black man. But the more sinister effects of the stereotype were on Staples himself.
